Fox Agency Film Fest - A creative company summit that brought UK and US teams together through one cohesive experience

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Fox Agency partnered with We Are MEaT to design and deliver its Film Fest Summer Summit in Leeds, bringing 65 colleagues from its UK and US teams together.

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The event needed to communicate business progress and future direction, recognise employee achievements and strengthen connections across an international agency team.

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Built around a Film Festival theme, the programme moved through three different venues and combined a cinema conference, leadership content, an inspirational keynote, employee awards, a customised team challenge and a rooftop evening reception.

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The result was an internal company event with a clear business purpose and a strong creative identity.

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‍Project snapshot

• Client: Fox Agency
• Event: Film Fest Summer Summit
• Location: Leeds
• Guests: 65
• Audience: UK and US teams
• Lead time: Three months
• Venues: Everyman Cinema, Crowne Plaza and Angelica
• Keynote speaker: Nicolas Hamilton

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The challenge

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Fox Agency wanted to create a summer summit that felt distinctive to its own culture.

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The event needed to give leadership a strong platform from which to share company achievements and future priorities, while also recognising employees and giving colleagues from different international offices meaningful time together.

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The Film Festival concept provided a creative starting point, but it needed to influence more than the visual treatment.

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The experience moved between three different venues, so the theme, energy and guest journey had to remain coherent from the first arrival through to the evening celebration.

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Our approach

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We structured the summit in three acts.

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The morning focused on communication, recognition and inspiration. A privately hired Everyman cinema gave leadership presentations and employee awards a setting that immediately supported the Film Festival concept.

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The session also included a keynote from Nicolas Hamilton, whose story of overcoming barriers introduced a powerful human element to the programme.

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The afternoon shifted the emphasis from listening to participation. A customised Fox Games activity gave colleagues the opportunity to collaborate, compete and interact in a more informal environment.

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The final stage was a rooftop reception at Angelica. Branded cocktails, entertainment and event details carried the identity of the summit through to an evening designed around celebration and connection.

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Creative collaboration

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Fox Agency’s internal creative team developed the visual identity for the Film Festival.

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We Are MEaT worked alongside its marketing and HR teams to translate that identity into a live event experience through venue selection, guest touchpoints, suppliers, activities, entertainment and operational delivery.

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This collaborative approach ensured that the event felt authentically Fox Agency rather than like an external concept applied to the business.

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What We Are MEaT delivered

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• Full event planning and management
• Three-month delivery timeline
• Three-venue programme design
• Venue sourcing, contracting and coordination
• Private cinema conference environment
• Leadership presentation support
• Awards coordination
• Keynote speaker sourcing and management
• Nicolas Hamilton appearance
• Brand activation planning
• Branded guest materials and venue details
• Customised Fox Games team activity
• Accommodation coordination
• Rooftop evening reception
• Branded cocktails and menus
• Photobooth and event styling
• DJ and saxophonist coordination
• Guest movement between venues
• Full on-site management
• Managing the guest journey

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The movement between three venues created variety and helped the day develop, but it also required careful planning.

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Timings, supplier access, activity setup, guest communications and transportation all needed to remain coordinated.

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We managed the operational detail so that the transition between conference, team experience and evening celebration felt natural to guests and did not interrupt the momentum of the event.

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The impact

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Film Fest gave Fox Agency more than a conventional internal conference.

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Leadership had a distinctive environment in which to communicate achievements and future plans. Employees were recognised in front of their colleagues, while the keynote and team experience introduced inspiration, energy and shared participation.

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The consistent concept helped connect each part of the day, giving the summit its own identity and creating a stronger collective memory for the UK and US teams.

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The event demonstrated that serious business content does not require an overly formal experience. With the right structure and creative direction, an internal summit can communicate, recognise and connect while still feeling full of personality.

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What this project demonstrates

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Fox Film Fest shows how We Are MEaT can combine:

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• Business content and leadership communication
• Creative event concepts
• Employee recognition
• International team engagement
• Multi-venue event planning
• Keynote speakers and entertainment
• Brand activation
• Seamless live delivery
• Planning a company summit?

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We design internal events that bring together business direction, culture, recognition and shared experience, giving people a stronger connection to the organisation and what it is working towards.

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